{"id":7605,"date":"2025-08-14T14:20:00","date_gmt":"2025-08-14T12:20:00","guid":{"rendered":"https:\/\/leko.service.th-nuernberg.de\/owl\/?post_type=artikel&p=7605"},"modified":"2025-10-30T20:52:47","modified_gmt":"2025-10-30T19:52:47","slug":"developing-concepts","status":"publish","type":"artikel","link":"https:\/\/leko.service.th-nuernberg.de\/owl\/en\/artikel\/developing-concepts\/","title":{"rendered":"Developing Concepts"},"content":{"rendered":"
\n
\"\"<\/div>\n

What is a concept?<\/h2>\n<\/div>\n

Concepts exist not only in academic fields but also in companies. Behind every good project is a detailed concept, that is, a precise plan. Developing a concept is necessary for taking an intentional approach to planning, justifying, or changing a project.<\/p>\n

\n
\"\"<\/div>\n

How do I develop my concept?<\/h2>\n<\/div>\n

At the beginning, you should always clarify the purpose and objective of the concept i.e.<\/abbr> the project. Additionally, you should consider the goals, target group, and framework conditions.<\/p>\n

The method and planning of the specific activity are also important. You must also decide on how to measure \u2013 i.e.<\/abbr> evaluate \u2013 the extent to which the planned actions will help you achieve your goals. Finally, it’s important to assess how your concept serves its communicative function.<\/p>\n

\n
\"\"<\/div>\n

What should my concept consist of?<\/h2>\n<\/div>\n

When developing a concept, you should address the following key points:<\/p>\n

    \n
  • Purpose of the concept:<\/b> Why is it needed?<\/li>\n
  • Goals and target group:<\/b> Who is the audience and what is the objective?<\/li>\n
  • Framework conditions, e.g.<\/abbr> legal or social-spatial:<\/b> What is the initial situation?<\/li>\n
  • Method, procedure, approach, and implementation of the concept:<\/b> How can the planned actions be justified theoretically and professionally?<\/li>\n
  • Planning the specific activity:<\/b> How will the concept work? How can the goals be achieved?<\/li>\n
  • Required personnel, financial, and material resources:<\/b> Which resources are realistic and feasible?<\/li>\n
  • Quality management and evaluation:<\/b> How can I measure the extent to which the planned actions will achieve the desired goals?<\/li>\n
  • Communicative function of the concept internally and externally:<\/b> Who will read the concept? Is it necessary to adapt the information to the reader, e.g.<\/abbr> for parents, organization sponsors, decision-makers, staff?<\/li>\n<\/ul>\n
    \n
    \"\"<\/div>\n

    Frequently asked questions<\/h2>\n<\/div>\n
    \n

    When do I need a concept?<\/h3>\n

    A concept can be an academic work and thus a study achievement, e.g.<\/abbr> a term paper or thesis. But even in projects in your future professional life, you will likely encounter concepts again and again.<\/p>\n

    What form should my concept take?<\/h3>\n

    It is best to clarify this with your supervisor.<\/p>\n<\/div>\n

    Target group concept organization planning<\/div>\n","protected":false},"excerpt":{"rendered":"

    What is a concept? Concepts exist not only in academic fields but also in companies. Behind every good project is a detailed concept, that is, a precise plan. Developing a concept is necessary for taking an intentional approach to planning, justifying, or changing a project. How do I develop my concept? At the beginning, you \u2026<\/p>\n","protected":false},"author":17,"featured_media":5257,"menu_order":77,"template":"","meta":{"_acf_changed":false,"_coblocks_attr":"","_coblocks_dimensions":"","_coblocks_responsive_height":"","_coblocks_accordion_ie_support":"","_uag_custom_page_level_css":"","site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"artikel_category":[1415],"artikel_post_tag":[1704,1702,1706,1399,1708],"fakultaet":[1232,1332,1236,1240,1269,1272,1340,1242,1336,1231,1275,1234,1246],"arbeitsart":[1310,1251],"class_list":["post-7605","artikel","type-artikel","status-publish","has-post-thumbnail","hentry","artikel_category-genres-structures","artikel_post_tag-audience","artikel_post_tag-conception","artikel_post_tag-institution","artikel_post_tag-planning","artikel_post_tag-target-group","fakultaet-ac-en","fakultaet-amp-en","fakultaet-ar-en","fakultaet-bi-en","fakultaet-bw-en","fakultaet-d-en","fakultaet-efi-en","fakultaet-in-en","fakultaet-mb-vs-en","fakultaet-soh","fakultaet-sw","fakultaet-vt","fakultaet-wt","arbeitsart-hausarbeit-en","arbeitsart-masterarbeit-en"],"acf":[],"yoast_head":"\nDeveloping Concepts - Online Writing Lab<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/leko.service.th-nuernberg.de\/owl\/en\/artikel\/developing-concepts\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Developing Concepts - Online Writing Lab\" \/>\n<meta property=\"og:description\" content=\"What is a concept? 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